Call us at +44 (0)1522 789748

Privacy Policy

Purpleholly.co.uk

Registered Office: Unit 1A, Chestnut Industrial Estate, Bassingham, LN5 9LL. United Kingdom

This Privacy Policy explains how we collect, store and use your personal data when you browse and use the Website and when you provide us with your personal data. Please read this Privacy Policy carefully.

By accessing, browsing or otherwise using the Website you confirm that you have read, understood and agree to this Privacy Policy. If you do not agree with any part of this Privacy Policy, you must not use the Website.

We respect your right to privacy and are committed to maintaining it. We only collect, store and process your personal data in accordance with the Data Protection Act 1998 and the Privacy and Electronic Communications (EC Directive) Regulations 2011.

We will treat all your Personal Information as confidential (although we reserve the right to disclose this information in the circumstances set out below). We will keep it on a secure server and we will fully comply with all applicable UK Data Protection and consumer legislation from time to time in place.

We will hold and transmit your information in a safe, confidential and secure environment using SSL (Secure Socket Layer) encrypted forms, and 3D secure payment procedures. All personal information is handled confidentially. When becoming a new customer or purchasing goods on line we record your Internet IP address for reference to track any fraudulent payment transactions.

What information we collect and why

When you shop on this Website, we will ask you to input and will collect Personal Information from you such as your name, e-mail address, billing address, delivery address, telephone number, product selections, and password.  We do not store credit/card information.  We will ask you to share financial information with trusted third parties who will process payment for your order.  We may also collect, and our third party providers of advertisements and content may collect, information about where you are on the internet (e.g. the URL you came from, IP address, domain types like .co.uk and .com), your browser type, the country and telephone area code where your computer is located, the pages of our website that were viewed during your visit, the advertisements you clicked on, and any search terms that you entered on our website ("User Information"). We may collect this information even if you do not register with us.

You should be aware that this site is being monitored and may capture information about your visit that will help us improve the quality of our service.

Data Protection says that we are allowed to use and share your personal data only where we have a proper reason to do so. The law says we must have one or more of these reasons and these are:

  • Contract - your personal information is processed in order to fulfil a contractual arrangement e.g. in order to fulfil your online order.
  • Consent - where you agree to us using your information in this way.
  • Legitimate Interests - this means the interests of Purple Holly in managing our business to allow us to provide you with the best products and service in the most secure and appropriate way e.g. to transfer your data to certain Third Party’s such as delivery partners.
  • Legal Obligation – where there is statutory or other legal requirement to share the information e.g. when we have to share your information for law enforcement purposes. Detailed below are the various ways that we may use your personal information, and which of the reasons described above we rely on to do so. Where we list legitimate interests as a reason, we also describe below what we believe these legitimate interests are.

We confirm that any Personal Information which you provide to us (or which is available on public registers) and any User Information from which we can identify you, is held in accordance with the registration we have with the Data Commissioner's Office. We use your information only for the following purposes:

  • Set up your Purple Holly account; legitimate interests
  • Processing your orders; fulfilling a contract
  • Credit/card information; Consent (we do not store or share financial information with third parties. Purple Holly works with trusted third party payment processing providers in order to securely take and manage payments).
    Telephone payments; Consent. (we work with trusted third party payment processing providers in order to securely take manage payments. Credit/card details are stored, processed and/or transmitted securely and are shredded immediately on authorisation).
  • For statistical or survey purposes to improve this Website and its services to you; Legal obligation/ Legitimate interests (depending on nature of services)
  • To serve website content and advertisements to you; legitimate interests
  • To administer this website; legitimate interests
  • To detect, investigate and report financial crime (e.g. Fraud); legal obligation; legitimate interests
  • Maintaining network and data security; legitimate interests
  • Marketing communications to inform you of special offers, promotions, new lines and Sales. Provide you with online advertising; legitimate interests.

If you consent, to notify you of products or special offers that may be of interest to you.

You agree that you do not object to us contacting you for any of the above purposes whether by telephone, e-mail or in writing and you confirm that you do not and will not consider any of the above as being a breach of any of your rights under the Privacy and Electronic  Communications (EC Directive) Regulations 2003.

When you create a shopping account while ordering online you will be given the option to receive information from Us by e-mail, about products, promotions or special offers which we feel may be of interest to you. In the event that you do not wish to be contacted for such purposes, ensure that you tick the appropriate box as you go through the registration process. You may unsubscribe from our contact list at any time by replying to a promotional e-mail with the word "unsubscribe" in the subject line, by e-mailing us at enquiries@purpleholly.co.uk or telephoning us on 01522 789748.

Who we share your information with and why

You should be aware that if we are requested by the police or any other regulatory or government authority investigating suspected illegal activities to provide your Personal Information and /or User Information, we are entitled do so. In these circumstances, purpleholly.co.uk requires all such third parties to treat your personal information as fully confidential and to fully comply with all applicable UK Data Protection and consumer legislation from time to time in place. We will not release your Personal Information to any company outside of us for mailing or marketing purposes

We use an independent customer review site to gather customer feedback (currently Feefo an award winning customer review site).  The customer review site act as a data processer on behalf of our business as it is important for us to conduct market research to gather feedback and better understand the customers who buy from us and improve the service we provide for them.  The customer review site will contact you by email after you have made a purchase from us and invite you to leave a review.  The customer review site use your data for customer feedback only and do not share or rent your personal information to other organisations.  You have the right to object to being contacted by the customer review site and should you wish to do so please email us on enquiries@purpleholly.co.uk.  Please bear in mind that if you object this may affect our ability to carry out tasks obtained above for your benefit.

When entering any of our contests or prize draws, you provide your name, email address and mailing address. If you win, we will send the prize to the address entered and notify you by email. When you enter a contest or prize draw, you are also included in our newsletter list to receive notice of promotions, specials and new additions to the Website. You may unsubscribe from this news list by following the unsubscribe instructions in any email received.

Purple Holly works with a small number of agencies and businesses in order to provide you the high quality goods and services you expect from us such as delivery companies and customer feedback companies.  The categories of third parties with whom we share your data are:


Delivery Partners

In order for you to receive your goods, Purple Holly works with a number of delivery partners. Again, we only pass limited information to them in order to ensure delivery of your items.

IT Partners

Purple Holly works with partners who support our website and other business systems.

Customer Feedback Companies

We work with customer feedback companies who help us provide a better customer service to you and improve our services and products.

Payment processing

Purple Holly works with trusted third party payment processing providers in order to securely take and manage payments.

How we use cookies

Cookies are small encrypted text files that are stored on your computer or other device by this Website. We may use cookies to collect information about you. We use Cookies to keep track of your current shopping session to personalise your experience and so that you may retrieve your shopping basket at any time - if you do not accept Cookies you will be unable to use this Website for shopping purposes, only for browsing and research.

List of cookies we collect

The table below lists the cookies we collect and what information they store.

 

COOKIE name

COOKIE Description

CART

The association with your shopping cart.

CATEGORY_INFO

Stores the category info on the page, that allows to display pages more quickly.

COMPARE

The items that you have in the Compare Products list.

CURRENCY

Your preferred currency

CUSTOMER

An encrypted version of your customer id with the store.

CUSTOMER_AUTH

An indicator if you are currently logged into the store.

CUSTOMER_INFO

An encrypted version of the customer group you belong to.

CUSTOMER_SEGMENT_IDS

Stores the Customer Segment ID

EXTERNAL_NO_CACHE

A flag, which indicates whether caching is disabled or not.

FRONTEND

You sesssion ID on the server.

GUEST-VIEW

Allows guests to edit their orders.

LAST_CATEGORY

The last category you visited.

LAST_PRODUCT

The most recent product you have viewed.

NEWMESSAGE

Indicates whether a new message has been received.

NO_CACHE

Indicates whether it is allowed to use cache.

PERSISTENT_SHOPPING_CART

A link to information about your cart and viewing history if you have asked the site.

POLL

The ID of any polls you have recently voted in.

POLLN

Information on what polls you have voted on.

RECENTLYCOMPARED

The items that you have recently compared.

STF

Information on products you have emailed to friends.

STORE

The store view or language you have selected.

USER_ALLOWED_SAVE_COOKIE

Indicates whether a customer allowed to use cookies.

VIEWED_PRODUCT_IDS

The products that you have recently viewed.

WISHLIST

An encrypted list of products added to your Wishlist.

WISHLIST_CNT

The number of items in your Wishlist.

If you'd like to opt out of cookies, please go to the Network Advertising Initiative website by visiting https://www.networkadvertising.org.  Please note that we're not responsible for the content of external websites.

Please check back frequently to see any updates or changes to our privacy policy. Questions regarding this Policy should be directed as follows: enquiries@purpleholly.co.uk

Links to other websites

Our website may contain links to other websites of interest. However, once you have used these links to leave our site, you should note that we do not have any control over that other website. Therefore, we cannot be responsible for the protection and privacy of any information which you provide whilst visiting such sites and such sites are not governed by this privacy statement. You should exercise caution and look at the privacy statement applicable to the website in question.

Controlling your personal information

You may choose to restrict the collection or use of your personal information in the following ways:

  • Whenever you are asked to fill in a form on the website: look for the box that you can click to indicate that you do not want the information to be used by anybody for direct marketing purposes
  • If you have previously agreed to us using your personal information for direct marketing purposes: you may change your mind at any time by writing to or emailing us at enquiries@purpleholly.co.uk

We will not sell, distribute or lease your personal information to third parties unless we have your permission or are required by law to do so. We may use your personal information to send you promotional information about third parties which we think you may find interesting if you tell us that you wish this to happen.

You may request details of personal information which we hold about you under the Data Protection Act 1998. A small fee will be payable. If you would like a copy of the information held on you please write to Unit 1A, Chestnut Industrial Estate Bassingham Lincoln LN5 9LL United Kingdom.

If you believe that any information we are holding on you is incorrect or incomplete, please write to or email us as soon as possible, at the above address. We will promptly correct any information found to be incorrect.

Opting Out

Website visitors who don’t want their data used by Google Analytics can install the Google Analytics opt-out browser add-on. To opt-out of Analytics for the web, visit the Google Analytics opt-out page and install the add-on for your browser. Learn more about the opt-out and how to properly install the browser add-on by visiting https://tools.google.com/dlpage/gaoptout

Visitors can also opt-out of Google Analytics for Display Advertising and customize Google Display Network ads using the Ads Settings by visiting https://adssettings.google.com/authenticated

This Cookie Notice was last updated on 2 May 2018, and further changes will be communicated by updating this notice.

Contact

Should you need to contact us please write to:
Data Protection Officer Purple Holly Limited, Unit 1A, Chestnut Industrial Estate, Bassingham, LN5 9LL or via enquiries@purpleholly.co.uk quoting Security and Privacy Enquiry.